1. What does your company do?
WeBrokr is a specialized mergers and acquisitions (M&A) firm focused on the digital media, digital publishing, YouTube, Social Media and Creator Economy industries. We assist clients looking to sell or buy online businesses and digital media brands within these categories. We leverage our extensive network and deep industry knowledge to help our clients achieve their M&A goals on both the Sell-Side and Buy-Side.
2. How can you help me sell my digital media or digital publishing business?
We have a comprehensive and structured approach to selling your digital media or digital publishing business. First, we conduct a complimentary in-depth analysis of your business, examining its strengths, weaknesses, and market position. This includes the review of your Google Analytics, Profit and Loss statements, operational history, org chart, etc. If we are aligned on valuation expectations we would then sign our Brokerage Agreement which gives WeBrokr exclusive representation of the sale of your business.
After the execution of the Brokerage Agreement we craft a custom 1-Pager or Sales Deck, which includes a compelling narrative of your business. This is the first piece of information all potential acquirers will receive.
After you provide your approval of the 1-Pager and/or Sales Deck, we provide you with access to our Private Acquisition Portal. This Portal is updated in real-time with all targeted acquirers for your business. Acquirers range from individual investors, to Fortune 500 companies. You are able to track individualized discussions that are taking place with each prospective acquirer.
Upon your acceptance of an offer / Letter of Intent (LOI), we manage the official Virtual Data Room (VDR) for the Due Diligence process. This involves preparing, organizing and providing documents required by the acquirer to fully analyze and confirm all documentation presented on the business is accurate. We also assist with any legal documentation by comparing against past legal documents of successfully completed acquisitions.
In summary, we manage the entire acquisition process from initial discussions through to deal closure; ensuring our client receives the best possible deal terms and exit conditions. We work alongside our clients throughout the process, and we are as hands-on as necessary to ensure successful deal closure and client satisfaction.
3. How can you assist me in buying a digital publishing business?
Our team will identify and reach out to potential acquisition targets that align with your strategic goals. You will have direct access to a shared Prospective Target Portal where you will be able to track our outreach efforts in real-time. This Portal includes information such as Similar Web traffic data, Owners name and email, Owners Linkedin and notes on email and phone conversations that we have with the Target Seller.
We also conduct a thorough due diligence process, assessing the target’s financial performance, market positioning, and future growth potential. Our team negotiates on your behalf to secure the best possible terms, and we manage the entire process to ensure a smooth transition. If you are interested in reviewing our Buy-Side process in more detail, please contact us for your complimentary acquisition plan.
4. What is the timeframe for selling my digital publishing business?
The timeline can vary depending on the complexity of the business, market conditions and expected acquisition price / deal terms. Typically the process takes between 60-180 days from initial valuation analysis to successful deal completion. This includes the preparation phase, marketing phase, negotiation of deal terms, and completion of due diligence.
5. What types of digital media and digital publishing businesses do you work with?
We work with a variety of digital publishing businesses, including publications that cover topics such as general news, entertainment, pop-culture, technology, lifestyle & fashion, gaming, health, finance and education. WeBrokr has completed more deals in the gaming & entertainment verticals than any other M&A firm in the world. Many of the deals we have completed have been market leading brands in their specific categories, and are some of the largest websites in the world in terms of monthly users. Check out just a few of the name-brands we have represented here.
6. How do you value a digital publishing business?
Valuing a digital publishing business involves analyzing several factors, including historical and projected revenue, profitability, growth trends, traffic, social analysis, user base, market position, brand recognition, and intellectual property. We also consider industry-specific metrics like monthly unique visitors, organic traffic, page views, and email subscribers. For standalone YouTube channels we review financials, historical growth trends, category, monthly views, licensed content, etc.
7. Why should I choose your company for M&A in the digital publishing industry?
Founded in 2012, WeBrokr has a deep understanding of the digital media and digital publishing landscape. There are very few digital media M&A firms that have a team as experienced as ours, that have also successfully executed hundreds of successful Sell-Side and Buy-Side acquisitions within our industry. Our extensive network, industry knowledge, and dedicated approach ensure that our clients achieve their objectives whether they are buying or selling a business. You will also work hands-on with the WeBrokr founder, Logan Abner, during the process. As a business owner and experienced entrepreneur himself, Logan understands the intricacies of running a business, that most M&A professionals are unable to grasp due to lack of experience.
8. Do you handle international transactions?
Yes, we handle transactions globally. Our network spans dozens of countries and 5 continents. This allows us to identify qualified buyers and sellers from around the world. We’re experienced in dealing with the complexities of international M&A, including cultural considerations.
9. What is your fee structure?
Our fee structure depends on the complexity of the deal, and the projected valuation outcome. We offer various commission and success fee structures for our clients to choose from. If you are interested in learning more about our pricing please Contact Us.
10. How do I start the process?
Starting the process is straightforward. Simply Contact Us to schedule a free, no-obligation consultation or valuation analysis. During this initial meeting, we’ll discuss your objectives, provide an overview of the process, and explain how we can help you achieve your goals.